How Making More Than Pennies With Google Adsense, and a Beer
How making more than Pennies with Google Adsense, and a Beer
Placing ads on your site is easy you just need to copy and paste a script onto your site which is easily created though google’s step by step setup. These scripts work by looking at your website page content and showing relevant ads based on this information.
Many people have been highly successful making money with Google’s Adsense, some actually make thousands of dollars per day. But there are many strugglers that only make 1 or 2 dollars per day which can be very frustrating. Common mistakes are made by these people, and with just a little extra effort, their earnings could be greatly improved.
The beer: get a beer from your fridge or buy one from your local store. Put the beer infront of your computer.
Well, If you are interested in Adsense the first thing you need to do is choose a niche to work with. Don’t just choose a niche just because of the high paying keywords it offers. You need to find something that you have a passion for or know a lot about. You will need to update your site regularly to keep up with competitors, and it’s much easier to do this if you actually like your niche. The second point I’d like to make is that you need to assess your competition. If your niche has been done to death or there are too many competing sites you are decreasing your chances of success.
With SEO you are trying to force the search engines to recognize your website and individual pages within it as relevant to particular keywords. What you’re trying to say is that “my website is more relevant, and so more valuable, to that keyword search than the first ten that are already there”. The more times you can convince the search engines of this the more traffic you’re website will receive. The more traffic you’re website receives the more clicks it will generate on Adsense and the more money you will make.
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The beer: Open the beer now.
Where the money come from..?
The fundamental rule of Adsense is traffic. Without traffic, no Adsense clicks, regardless of how precisely you’ve picked your placements or how much time you’ve spent perfectly blending the ads into the structure of your content so that they now appear as additional links and not advertisements. So.. If you obsess about optimization before you’ve fleshed out your site and expanded its reach into the search engines you will never actually develop your website and even if you get your CTR up to something quite formidable you will only be making a fraction of what you would be if you’d focused on your sites expansion.
What can I do..?
If the fundamental rule of Adsense is traffic, the fundamental rule of traffic is that you can’t get a repeat visitor until they’ve been a first time visitor, and a first time visitor can only come to your website through a certain number of channels.
Focus on working out what keywords are related to your particular niche, build content of value that answers the question of each keyword phrase and then get supporting links to back up your relevancy. If you do this for your website you will significantly increase your traffic. Once your traffic is organic and automated turn to optimizing your Adsense ads through testing different placements, colors, formats etc. Once you’ve done that, this website can be left pretty much on auto-pilot and you can turn your attention to the next project where you will be very easily able to replicate what you’ve just done. Now you’re into Adsense Empire Building territory and this is where the “real” money lies.
Finish your beer. You're done. Don't forget to recycle the bottle.
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